---
title: Why the COS Blog is Awesome
description: Many SEO tactics are already baked in to the COS. In this post we compare Rand Fishkin's popular guide to On-Page Optimization that compares key SEO factors with things that the COS blog already assists with.
---

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# [Why the COS Blog is Awesome](https://www.angeladefranco.com/sciencefair-/why-the-cos-blog-is-awesome)

![](https://www.angeladefranco.com/hs-fs/hub/155355/file-1929278747.png)

Posted by [Ingä DēFránco](https://www.angeladefranco.com/sciencefair-/author/ingä-dēfránco) on Dec 9, 2013 12:06:50 PM

As part of my research to see how we can better optimize blog-posts at the Product level, I began to realize how many of those all important SEO tactics are already baked in to the COS. Below is a chart created directly from [Rand Fishkin's popular guide to On-Page Optimization](http://moz.com/blog/visual-guide-to-keyword-targeting-onpage-optimization) that compares key SEO factors with things that the COS blog already assists with. There's a lot of work to do in terms of assisting Content Creation, guiding Keyword usage, and enabling easier blog set-up (see[Dharmesh's post ](https://wiki.hubspotcentral.com/display/PM/Ideas+for+Building+a+Brilliant+Next+Gen+Blogging+App)to get as pumped as I am about some of these things) but from an on-page SEO perspective, with the COS Blog you're more than halfway there.

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